| Interim Ventures provides U.S. strategy, marketing and business development assistance for Swedish IT, Internet and wireless companies with unique technologies and thought-leading value propositions. Through a structured 5-phase process, Interim Ventures works to significantly reduce time and expense to the US market, close initial customer and partner deals and build the foundation for successful U.S. expansion. Founded by Agneta Rosenberg in May 2000, as a response to the need for reducing risk and providing for a sustained U.S. market expansion, Interim Ventures works with its clients not only on strategy development, but also on strategy execution – U.S. business development of initial customers and partners. This is a challenging period – the “interim period” – with many hurdles to overcome before there are U.S. “proof-of-concept” customer references. Even though many Swedish IT companies are leaders in specific technology areas, their U.S. success often take much longer than expected. It’s difficult to successfully manage the U.S. start-up from across the Atlantic. In some cases, supporting a fledgling U.S. subsidiary becomes too much of a drain. As a “U.S. expansion incubator,” Interim Ventures’ approach involves starting with moderate, but focused resources to develop proof-of-success at every stage of the 5-phase process – Plan, Adapt, Engage, Solidify and Expand. We believe that the keys to success are attitude, competence and timing. Attitude to listen, understand, cooperate and go one step further. Attitude to seek out required competence in every person and in every activity. Competence to seek out the right timing… To ensure relevant competence, Interim Ventures is building two advisory boards, one in Sweden and one in the United States. The advisory board members will meet on a quarterly basis to evaluate potential companies, advise on strategy and execution and provide relevant contacts. The hype in the technology sector of a few years ago is long gone. It’s back to basics. But that doesn’t mean that technology innovation has come to an end. Products and services that can solve problems, increase revenues or reduce costs – can always be cost-justified, even in a tough market. But the U.S. start-up activities must be managed smarter. That’s what Interim Ventures does. |